Legal Information

Company Information

Alfardan Group Holding Company L.L.C is responsible for the content of this website.  Alfardan Group Holding Company L.L.C has its registered office at Rolls-Royce Motor Cars Doha, Doha, Qatar.
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Legal Information

Website Terms: Please read carefully

The terms below govern your use of this website and by accessing this website you agree to be bound by them. If you do not accept these terms, please do not use the website. We may change these terms at any time without notice by updating the terms shown on this website. It is your responsibility to review the website terms each time you enter the website to ensure you are aware of our latest terms and conditions. Your use of this website after a change has been made signifies your acceptance of the revised terms.

Products and Services

The provision of details of products and services on this website are not, and should not be construed as, an offer to sell or supply such products or services, and the seller or supplier may always accept or reject your offer at its sole discretion.

All products and services on this website are subject to availability and may be withdrawn without notice. All products and services and all prices are also subject to change without notice.

Terms and Conditions for individual Products and Services

These website terms should be read in conjunction with the separate terms and conditions for the sale or supply of the individual products or services which are referred to on this website. In the event of any inconsistency between these terms and the specific product or service terms and conditions, the latter shall prevail.

Information about Products and Services

Whilst we have made every effort to ensure the information on this website is up to date and accurate, neither we nor Rolls-Royce Motor Cars dealership nor other third party can accept responsibility for your reliance on any information on this website.

The information and other materials contained in this website may not satisfy the laws in countries outside Qatar. If you choose to access this website from outside Qatar, you are responsible for ascertaining to what extent local laws are applicable and compliance with local laws.

Website Availability

We cannot promise that this website will be uninterrupted or free of errors, bugs or viruses and we will not be liable if, for any reason, this website is unavailable at any time or for any computer virus or system free. Access may be suspended at any time without prior notice being given.


The copyright in the material contained in this website belongs to Rolls-Royce Motor Cars Doha and Rolls-Royce Motor Cars. No person may copy, modify, transmit, distribute, display, reproduce, publish, license or create works from any part of this material or otherwise use it for any public or commercial use without the prior express written permission of Rolls-Royce Motor Cars Doha and Rolls-Royce Motor Cars. You may only view or print individual pages for your own personal use.


The names, logos and images on this website which identify Rolls-Royce Motor Cars Doha and Rolls-Royce Motor Cars, or third parties and their products and services are proprietary marks of Rolls-Royce Motor Cars and/or the relevant third parties. Nothing contained in this website shall be deemed to confer on any person any license or right on the part of Rolls-Royce Motor Cars or any third party with respect to any such name, logo or image.

Other Intellectual Property Rights

The products, services and technology or processes described in this website may be subject to other intellectual property rights reserved by Rolls-Royce Motor Cars or its licensors or any relevant third parties. No license is granted in respect of such intellectual property rights.

Alfardan Automobiles Privacy Policy

1. Introduction

This privacy policy (Alfardan Automobiles) is a policy of Alfardan Automotive Operations (Alfardan). Please read this Privacy Policy carefully. It is a legally binding document between you as a user (referred to in this Privacy Policy as 'you' or 'user') and Alfardan (referred to as 'Alfardan', 'we', 'us', 'our').

Alfardan Automobiles Privacy Policy is the policy adopted by Alfardan and which sets out and explains how we treat your personal data and protect your privacy when you engage with us and use our website in compliance with Qatar's Law No.13 of 2016 concerning the Protection of Personal Data (Privacy Law).

This website (Website) is brought to you by Alfardan (a company incorporated under the laws of the State of Qatar with Commercial Registration Number 25798 and registered address of P.O. Box 3763, Doha, Qatar).

Alfardan is part of the Alfardan Group LLC (Alfardan Group) group of businesses.

Under Alfardan Automobiles Privacy Policy, and by providing us with your information or by making use of the facilities provided by or on this Website, you consent to the collection, storage, processing and transfer of any or all of your personal information and non-personal information by us as specified under this Privacy Policy and subject to its terms and conditions.

Please read Alfardan Automobiles Privacy Policy carefully. This Privacy Policy shall be read together with the respective terms of use or other terms and conditions of Alfardan as set out elsewhere on this Website. By visiting this Website, you agree: (i) that you have read and understood Alfardan Automobiles Privacy Policy in its entirety; (ii) that, without reservation and to the extent permissible under applicable laws and regulations in the State of Qatar, you consent, accept and agree to be bound by the terms and conditions of Alfardan Automobiles Privacy Policy; and (iii) that you understand that this Privacy Policy shall be read in conjunction with the terms of use or other terms and conditions of Alfardan and other specified commercial partners (Terms) as set out elsewhere on this Website with (i) to (iii) together the Undertakings (Undertakings).

If you do not agree to the Undertakings, please stop using, do not use or access our Website.

The terms of Alfardan Automobiles Privacy Policy will be effective upon your acceptance of the same (directly or indirectly in electronic form, by clicking on the "I agree" tab or by use of the Website) and will govern the relationship between you and us for your use of the Website.


2. Our Privacy Policy

2.1 Our commitment to the privacy of your personal data.

At Alfardan, your privacy and the security of the personal data that you provide to us is of the utmost importance to us. We are committed to safeguarding the privacy of your personal data and the information that you provide and we take all necessary precautions to ensure its security. We will also provide you with information and transparency with regard to how we process and use such personal data.

We provide retail services of an automotive operation provided to you with regard to the automobiles that you purchase and the associated services you require and use. We have a legitimate purpose in using your information where this is necessary and appropriate to provide comprehensive and optimal services to you as our valued customer.

Under Alfardan Automobiles Privacy Policy, and by providing us with your information or by making use of the facilities provided by or on this Website, you consent to the collection, storage, processing and transfer of any or all of your personal information and non-personal information by us as specified under Alfardan Automobiles Privacy Policy and subject to its terms and conditions.

2.2 How we collect your personal data and information

Alfardan Automobiles is an automotive retail business that is authorized to operate in Qatar and to undertake activities under its commercial license. We will process your personal data in the context of that legitimate purpose. Such purpose will include processing personal data so we can:

   (a) provide you with comprehensive and optimal products and services in connection with our business;

   (b) improve our product and service offerings to you; and

   (c) ensure you are made aware of and we can make available to you products and services that may be of interest.

When you use our Website, we collect and store your personal data and information, which is provided by you from time to time. Our primary goal in doing so is to provide you a safe, efficient, smooth and customized experience.

This allows us to provide services and features that most likely meet your needs, and to customize our Website to make your experience safer and easier. More importantly, while doing so we collect personal information from you that we consider necessary for achieving this legitimate purpose.

In general, you can browse the Website without telling us who you are or revealing any personal information about yourself. Once you give us your personal information, you are not anonymous to us. Where possible, we indicate which fields are required and which fields are optional. You always have the option to not provide information by choosing not to use a particular service or feature on the Website. We may automatically track certain information about you based upon your behaviour on our Website. We use this information to do internal research on our users' demographics, interests and behavior to better understand, protect and serve our users. This information is compiled and analysed on an aggregated basis. This information may include, but not be limited to, the URL that you just came from (whether this URL is on our Website or not), which URL you next go to (whether this URL is on our Website or not), Your computer browser information and your IP address.

2.3 How we use your personal data and information

We collect personally identifiable data (including, but not limited to, email addresses, names, phone numbers and credit card/ debit card / other payment instrument details) from you when you set up an account with us. While you can browse some sections of our Website without being a registered member, certain activities may require registration.

We do use your contact information to send you offers based on your interests.

We use personal information to provide the services you request. To the extent we use your personal information to market to you, we will provide you the ability to opt-out of such uses. We use your personal information for a range of matters including in order to resolve problems and disputes,  help promote a safe service, collect money, measure consumer interest in products and services, inform you about online and offline offers, products, services, updates, customize your experience, detect and protect us against error, fraud and other criminal activity; enforce our terms and conditions and as otherwise may be described to you at the time of collection.

In our efforts to continually improve our product and service offerings, we collect and analyse demographic and profile data about our users' activity on our Website.

We identify and use your IP address to help diagnose problems with our server and to administer our Website. Your IP address is also used to help identify you and to gather broad demographic information. We will occasionally ask you to complete optional online surveys. These surveys may ask you for contact information and demographic information (like  age or income level). We use this data to tailor your experience at our Website, providing you with content that we think you might be interested in and to display content according to your preferences

2.4 Sharing your personal information with third parties

We may share personal information with other Alfardan Group companies, car manufacturers and service providers (Partner/s) which support us in the delivery of our products and services to you, so that we can optimise the products and services we provide and make available to you. This personal data cannot be used by the Partners to market their own services. We will require the Partner to take steps to ensure that your personal data and information is kept secure and used in accordance with this Privacy Policy. However, we shall not be liable for any unauthorised use of your personal information by a Partner. The disclosure to third parties may be required for us to provide you access to any of our products and services, to comply with our legal obligations, to enforce any applicable user agreements, to facilitate our marketing and advertising activities or to prevent, detect, mitigate and investigate fraudulent or illegal activities related to any of our services. We do not disclose your personal information to third parties and Partners for their marketing and advertising purposes without your explicit consent.

Alfardan Automobiles Privacy Policy only applies to personal information collected on the Website. Although the Website may provide links to websites of third parties, such as cloud service providers, Alfardan Automobiles Privacy Policy does not apply to any other website that you connect to from the Website. We are not responsible for the content or practices of websites operated by third parties that are linked to or from the Website.

We may share personal information with our other corporate entities, affiliates and Partners. These entities, partners and affiliates may market to you as a result of such sharing provided they clearly identify themselves (including setting out their contact details) and indicate that they are sending a marketing message in any communications to you unless you explicitly opt-out or withdraw your consent using the contact details which should be provided to you by such entities, Partners and affiliates.

We may send marketing information to you in relation to promotions that we run from time to time or service offerings we consider may be of interest to you. You can ask us not to process your personal information for marketing purposes by checking certain boxes on the forms used to collect your information or by updating your marketing preferences in your User Account. You can also exercise the right at any time by contacting us at the following address [insert email address].

As indicated earlier, Partners will not be permitted to market to you directly in connection with other services they offer. In the event that you receive any such marketing communication that you have not specifically requested you should let us know immediately.

We may disclose your personal information to other member companies of the Alfardan Group. We may also disclose your personal information to third parties in the following circumstances:

   (a) in order to provide services requested or purchased by you;

   (b) to any Partner;

   (c) where those third parties assist us in supplying our services to you or perform certain functions on our behalf, including IT support services or professional services;

   (d) in the event of a sale, merger, liquidation, receivership or transfer of assets of Alfardan or one of our affiliated companies, to the prospective buyer of the business and their professional advisers; and

   (e) if required to do so by law, a court order or by a regulatory authority of competent jurisdiction or if we believe that such disclosure is necessary, to protect, defend or enforce our rights. This includes exchanging information with other companies and organisations for the purposes of fraud protection and credit risk reduction.

Please note that in order to cooperate with governmental requests,  court orders, or to protect other users or our systems, we reserve the right to disclose any information we consider necessary or appropriate, including your user profile information (ie name, email address, etc.), IP address and traffic information, usage history, and content submitted to the Website

2.5 How we use 'cookies'

We use data collection devices such as "cookies" on certain pages of the Website to help analyse our web page flow, measure promotional effectiveness, and promote trust and safety. A "cookie" is a small piece of information stored by a web server on a web browser so it can be later read back from that browser. Cookies are useful for enabling the browser to remember information specific to a given user. We place both permanent and temporary cookies in your computer's hard drive. The cookies do not contain any of your personally identifiable information .We offer certain features that are only available through the use of a "cookie". We also use cookies to allow you to enter your password less frequently during a session. Cookies can also help us provide information that is targeted to your interests. Most cookies are "session cookies," meaning that they are automatically deleted from your hard drive at the end of a session. You are always free to decline our cookies if your browser permits, although in that case you may not be able to use certain features on the Website and you may be required to re-enter your password more frequently during a session. Additionally, you may encounter "cookies" or other similar devices on certain pages of the Website that are placed by third parties. We do not control the use of cookies by third parties.

If you send us personal correspondence, such as emails or letters, or if other users or third parties send us correspondence about your activities or postings on the Website, we may collect such information into a file specific to you.

We collect personally identifiable data (including, but not limited to, email addresses, names, phone numbers and credit card/ debit card / other payment instrument details) from you when you set up an account with us. While you can browse some sections of our Website without being a registered member, certain activities may require registration. We do use your contact information to send you offers based on your interests.


3. Links to Other Sites

Our Website links to other websites that may collect personally identifiable information about you. Alfardan is not responsible for the privacy practices or the content of those linked websites.


4. Security Precautions

Our Website has stringent security measures in place to protect the loss, misuse, and alteration of the information under our control. Whenever you change or access your account information, we offer the use of a secure server. Once your information is in our possession we adhere to strict security guidelines, protecting it against unauthorized access.

The transmission of information via the Internet is not completely secure. We will do our best to protect your personal information while it is in our possession. However, we cannot guarantee the security of your data transmitted online or over the Website.

We recognise industry standards and employ security safeguards to protect your personal data from unauthorised access and misuse. All information you provide to us is stored on secure servers. Any payment transactions will be protected and safeguarded by encryption by using secure socket layer SSL encryption and certificates.


5. Access to your Personal Data

You can request access to your personal data. This will enable you to receive a copy of the personal data we hold about you.

You can also request correction of the personal data that we hold about you. This enables you to have any incomplete or inaccurate data we hold about you corrected, although we may need to verify the accuracy of the new data you provide to us.

You can request erasure of your personal data. This enables you to ask us to delete or remove personal data where there is no good reason for us continuing to process it. Please note, however, that we may not always be able to comply with your request of erasure for specific legal reasons which will be notified to you, if applicable, at the time of your request.

You may withdraw consent at any time where we are relying on consent to process your personal data. However, this will not affect the lawfulness of any processing carried out before you withdraw your consent.

If you withdraw your consent, we may not be able to provide certain products or services to you. We will advise you if this is the case at the time you withdraw your consent.


6. Choice and Opt-Out of Promotions and Services

By consenting to Alfardan Automobiles Privacy Policy and using this Website, you consent to receiving electronic communications of a personal commercial nature as set out in this Privacy Policy and the Website.

We provide all users with the opportunity to opt-out of receiving non-essential (promotional, marketing-related) communications from us on behalf of our Partners, and from us in general, after setting up an account.

If you want to remove your contact information from all Alfardan and third party and Partner  lists and newsletters and want to opt-out of and/or withdraw your consent to receiving any advertising or marketing materials, please unsubscribe.


7. Meeting Qatar Legal Requirements and Your Rights

This Alfardan Automobiles Privacy Policy is provided to you in compliance with the Privacy Law..

You have a number of rights under the Privacy Law with regard to how we handle and process your personal data and information. These include your rights to:

   (a) withdraw any consent  given to us for processing at any time;

   (b) be notified about the personal data that is being processed about you and the purpose for which it is processed;

   (c) be notified of any disclosure of inaccurate personal data about you;

   (d) receive a copy of your personal data – we may charge a service fee for this;

   (e) raise objection and ask us to erase personal data if it is no longer necessary in relation to the purposes for which it was collected or if it is excessive or if the processing is discriminatory, prejudicial or unlawful or if the purpose for which the personal data was processed no longer exists and there is no longer any reason to have it;

   (f) request correction of your personal data – you should provide evidence to help us support you with such a request;

   (g) complain to the competent authority in Qatar established under the Privacy Law to administer and oversee the operation of and compliance with the Privacy Law, where you are concerned that we may have not complied with the Privacy Law or any of its implementing requirements.

Under the Privacy Law, we cannot send you any electronic communications for the purpose of direct marketing without first obtaining your consent.


8. Software Disclaimer

The software downloads from this Website have been thoroughly scanned and tested at all stages of production, but, as with all new software, we still recommend that you run a virus checker before use. We also recommend that you have an up-to-date backup of your hard disk before using the software. We cannot accept responsibility for any disruption, damage and/or loss of data on your data or computer system that may occur while using the software. Consult your network administrator before installing any software on a networked computer.

We do not make any warranty that the functionality of the Website will be uninterrupted or error free.


9. General

Any dispute relating to enforcement, interpretation or application of this Privacy Policy shall be governed by and construed in accordance with the laws of the State of Qatar. Any dispute arising out of or in connection with Alfardan Automobiles Privacy Policy shall be dealt with through the Courts of the State of Qatar to the exclusion of all others.

If any of terms and conditions of this Privacy Policy should be determined to be illegal, invalid or otherwise unenforceable by reason of any applicable laws or regulations; such provisions shall be severed and deleted from this Privacy Policy. To the extent reasonably possible, all other terms and conditions of this Privacy Policy shall remain in full force and continue to be binding and enforceable.

No ideas, material, computer code, information or other communication you submit or post to the Website will be considered confidential or proprietary. All such material becomes the exclusive property of Alfardan which is entitled to use such material for any purpose without restriction or compensation.

You are prohibited from posting or transmitting to or from the Website any unlawful, infringing, threatening, libelous, defamatory, obscene or offensive material or any other material that would violate any applicable laws and regulations and we reserve the right to delete such material without giving any notice. We also reserve the right, at our sole discretion and without providing any explanation, to block any user from entering the Website permanently. Views expressed or comments offered by the users shall be personal in nature of the users and we shall not have any responsibility whatsoever in this regard.

To the fullest extent permitted by applicable law or regulations, neither Alfardan nor any  other third party, service provider or Partner acting on behalf of or in conjunction with Alfardan, nor any of the respective affiliates, group companies, subsidiaries or holding companies of either Alfardan or any authorized contractor, partner or service provider acting on behalf of or in conjunction with Alfardan (Protected Companies) nor any of the respective owners, shareholders, directors, officers, employees, agents, consultants or representatives of any Protected Companies (Protected Parties) shall be responsible for any proceedings, claims, liabilities, costs, fees (including attorney fees), expenses, delays, losses, penalties or other damages  (howsoever arising) caused to you or any other third party arising out of or in connection with this Privacy Policy.


10. Contact

Should you have any questions or queries regarding Alfardan Automobiles Privacy Policy, the relevant contact details to use for Alfardan are:

Address  P.O. Box  3763, Doha, Qatar



11. Changes to this Privacy Policy

Any changes we may make to this Privacy Policy in the future will be posted on the Website and, where appropriate, notified to you. By continuing to use the Website you will be deemed to accept the changes to Alfardan Automobiles Privacy Policy. 


Version No.

Date uploaded

Nature of change



This Alfardan Automobiles Privacy Policy was created on February 1st, 2020.

How we use cookies

What is a Cookie?

Cookies are text files containing small amounts of information which are downloaded to your device when you visit a website. Cookies are then sent back to the originating website on each subsequent visit, or to another website that recognizes that cookie. Cookies are useful because they allow a website to recognize a user’s device. You can find more information about cookies at:

Cookies do lots of different jobs, like letting you navigate between pages efficiently, remembering your preferences, and generally improve the user experience. They can also help to ensure that adverts you see online are more relevant to you and your interests.


Use of cookies by Rolls-Royce Motor Cars

Within this website cookies are used to facilitate features and functions which improve your browsing experience. They are also used to measure the performance of the site and the ways in which visitors navigate their way around.  No personally identifiable information is collected by the cookies on our sites. 

The below information details the cookies we use, how to prevent these being written and the impact of doing so on your browsing experience.


Disabling/Enabling all cookies

You can accept or decline cookies by modifying the settings in your browser. However, you will not be able to use all the interactive features of the site if cookies are disabled.

Most recent web browsers allow control over the cookies saved through the browser settings. To find out more about cookies, including how to see what cookies have been set and how to manage and delete them, visit


Disabling/Enabling specific cookies

Rolls‑Royce Motor Cars are working to provide the ability for you to manage your cookie preferences within our website, but this is functionality is currently under development. As an interim step we have detailed below all the cookies set by our websites, their purpose and details of how to opt out where available.


More information about cookies

There are four main types of cookies used by websites. These categories are described below, based on the information published in the International Chamber of Commerce Cookie Guide;  

Strictly Necessary Cookies – Enable services you have specifically asked for

These cookies are essential in order to enable you to move around the website and use its features, such as accessing secure areas of the website. Without these cookies services you have asked for, like shopping baskets or e-billing, cannot be provided.

Performance Cookies – Collect anonymous information on the pages visited

These cookies collect information about how visitors use a website, for instance which pages visitors go to most often, and if they get error messages from web pages. These cookies don’t collect information that identifies a visitor. All information these cookies collect is aggregated and therefore anonymous. It is only used to improve how a website works.

Functionality Cookies – Remember choices you make to improve your experience

These cookies allow the website to remember choices you make (such as your user name, language or the region you are in) and provide enhanced, more personal features. For instance, a website may be able to provide you with local weather reports or traffic news by storing in a cookie the region in which you are currently located. These cookies can also be used to remember changes you have made to text size, fonts and other parts of web pages that you can customize. They may also be used to provide services you have asked for such as watching a video or commenting on a blog. The information these cookies collect may be anonymized and they cannot track your browsing activity on other websites.

Targeting/Advertising Cookies – Collect information about your browsing habits in order to make advertising relevant to you and your interests.

These cookies are used to deliver adverts more relevant to you and your interests. They are also used to limit the number of times you see an advertisement as well as help measure the effectiveness of the advertising campaign. They are usually placed by advertising networks with the website operator’s permission. They remember that you have visited a website and this information is shared with other organisations such as advertisers. Quite often targeting or advertising cookies will be linked to site functionality provided by the other organisation.


The tables below explain the cookies we use and why. The information is updated regularly but if a discrepancy is found then please contact us.



Car Configurator


This cookie is needed to identify the user's configurator session within the car configurator system.

Strictly Necessary

Session Only



This cookie indicates that an annoymised user is actively using the site and is used to measure how many users are visiting the site at any given time. This cookie is deleted when the browsing session is closed.

Strictly Necessary

Session Only

Load Balancer Cookies


These cookies are used to help ensure that the content of your page loads quickly and effectively by distributing the workload across web servers. They are deleted when you close your browser.

Strictly Necessary

Session Only



Used for maintaining anonymised session and user identification across the websites sub-domains.


10 Years


Anonymously tracks what device type the site is being accessed on (based on screen resolution) - PC / Tablet / Smart phone.


1 Day


is used for anonymised cross domain tracking e.g. Recording if a visitor moves between and


2 Years


is set in order to track which navigation elements are used when navigating the site (main menu, teaser, footer etc.)


Session Only

Google Analytics


Records anonymised data about a users visits to a site including: first visit (unique visit); last visit (returning visit); Days and Visits to purchase calculations etc.


2 Years

& __utmc

These cookies work in tandem to calculate visit length. Google __utmb demarks the exact arrival time, then Google __utmc registers the precise exit time of the user.


Both expire after 30 mins of inactivity


notes where an annoyomised visitor arrived from, grouping the information into type e.g. via a search engine, social media, direct. This cookie also registers what keyword generated the visit (if relevant) plus geolocation data, to nearest city.


6 Months


creates groupings based on anonymised user actions, for example, create a group for all visitors who viewed a particular link or advert.


2 Years

_ga (Universal Analytics)

This cookie is used to store a unique client identifier (Client ID), which is a randomly generated number. Once the ID is generated it's stored in the cookie and is included with each hit / request sent to Google Analytics. This ID is later used by Google Analytics servers to calculate user, session, and campaign data. The _ga cookie is a first-party cookie that can only be accessed by the domain on which the JavaScript is run.


2 Years


used to throttle request rate.


1 minute


used to throttle request rate.


1 minute


used to throttle request rate.


1 minute


used to throttle request rate.


1 minute


Used to distinguish users.


24 hours

Hot jar


This session cookie is set to let Hotjar know whether that visitor is included in the sample which is used to generate funnels.


Session Only

Brightcove Player


Detects initial bandwidth capability of a visitor’s computer or device. This cookie helps to significantly improve initial rendition selection for viewing videos. If you disable this cookie, Video Cloud will still detect bandwidth by using the Brightcove Bootloader swf. Without the cookie, this must be done on each player load, consuming more bandwidth and possibly resulting in a poorer quality initial rendition.


Session Only



DoubleClick cookies are used to help measure the effectiveness of online advertising campaigns and to try and avoid repeatedly showing adverts the user has already seen. The names and numbers of these cookies used on our site will vary, depending upon the number of advertising campaigns that are active at the time of your visit.
No personally identifiable information is used or stored by DoubleClick cookies.

Targeting/ Advertising

30 Days